How do I define retention in Intempt?

You pick an anchor event (the starting point, like first session or first purchase) and a return condition (the behavior that counts as retaining, like logging in again or placing a second order). Intempt then tracks that return rate for every cohort automatically.

What is a retention heatmap?

A retention heatmap displays cohort return rates in a grid, with acquisition periods on one axis and time intervals on the other. Each cell shows the percentage of users who returned at that interval. It makes it easy to spot which cohorts are healthy and which are declining at a glance.

Can I compare retention for different segments?

Yes. Filter any retention view by segment, channel, device, plan, geography, or custom attribute. Run the same retention analysis for two different segments side by side to compare which group retains better and at which time intervals the gap appears.

How is Intempt Retention different from Mixpanel?

Mixpanel shows you retention curves. Intempt shows the same data and connects every cohort to action. When a cohort is underperforming, Intempt surfaces what is driving it and puts the intervention one click away. No second chart, no analyst ticket.

Retention

Catch the dip before the churn.

The Data Analyst agent tracks cohort retention live, pulls the segment behind every dip, and triggers win-back the moment risk fires.

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0.0on G2

10B+events

500M+users

7+years profitable

50+enterprises

See retention for every cohort, every week..

One overall retention number hides which cohorts are healthy and which are quietly fading. Intempt builds cohort curves and weekly heatmaps automatically from your acquisition data.

Curves per acquisition periodEvery cohort gets its own curve, updated as events arrive.
Weekly heatmapReturn rates at day 7, 14, 30 and beyond, for every cohort.
Compare cohorts in one viewChannel, plan or any custom attribute, side by side.

Weekly cohort retention table with the retention window set to weekly

Define retention your way..

A SaaS tool retains when users log in weekly. A store retains when customers reorder. Pick your anchor event and return condition and Intempt tracks it precisely.

Any event anchors the cohortPick what starts the cohort and what counts as coming back.
Templates to start fromWeekly active users, feature adoption and account re-engagement are already built.
Segment filteringNarrow the heatmap to the cut you care about without rebuilding it.

Anchor event, return condition, breakdown and filter set for a custom retention definition

Connect retention to the intervention..

When a cohort retains below your baseline, the Data Analyst agent runs the win-back as a recipe: surface the behavioral difference between healthy and at-risk users, then queue the intervention most likely to bring them back.

Retained against churnedThe behavioural difference between the two, at each interval.
Explained in EnglishWhat drove the difference is written out, not left to be read off a chart.
Act from the heatmapStart a journey for an at-risk cohort from the cell you are looking at.

Cohort retention table with the anchor event and return condition set beside it

From activation event to retention insight, fast.

Connect your data and define your anchor event

Connect your data source, pick your anchor event, and define your return condition. Your retention view renders immediately with no configuration required before your first heatmap is useful.

Cohort curves and heatmaps build automatically

Intempt groups users by acquisition period and calculates return rates at every time interval in real time. Weekly heatmaps, cohort curves, and segment comparisons are all live before you finish setup.

See which cohort to act on and why

When a cohort retains below your baseline, the Data Analyst agent surfaces the behavioral difference between healthy and at-risk users and queues the next play - the intervention most likely to improve the outcome.

Wired into the toolsyour team already opens.

Slack, Stripe, Twilio, SendGrid, Gmail, Google Calendar, Firebase, Apache Kafka, AWS. Blu Agent operates them for you without a browser tab.

See the full list

In the words of50+ live tenants.

“We were losing visitors before they signed up. Intempt's personalized experiences changed that - we started meeting people where they were instead of guessing. Once they're in, Intempt's automated email takes over and keeps the relationship moving. Acquisition and retention finally feel like one connected motion instead of two separate problems.”

Jim Stromberg

CEO, StockInvest

“Intempt helped us turn real browsing and purchase signals into personalized experiences that drive repeat buying. We finally have one system that sees the whole customer journey.”

Eric Gardner

COO, FieldsUSA

“With Intempt, we built a signal-led pipeline driven by real behaviors. Follow-ups are triggered by intent signals instead of timelines, so we only focus on users who are truly engaging.”

Tadas Kertenis

Co-founder, Hoperfy

Frequently askedquestions.

Everything you need to know about Intempt Retention.

01 / 05

What is cohort retention analysis?

Cohort retention analysis groups users by the period they first performed a key action, then tracks what percentage return at each subsequent time interval. A retention heatmap shows every cohort across every time interval so you can compare which groups are healthy and which are declining.

Cohort retention analysis groups users by the period they first performed a key action, then tracks what percentage return at each subsequent time interval. A retention heatmap shows every cohort across every time interval so you can compare which groups are healthy and which are declining.

Intempt Analytics

Find your weakest cohort before it costs you MRR.

Build the cohort once. The Data Analyst agent keeps recalculating it as behavior changes. No spreadsheet to refresh, no report to re-run.

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